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eReader Price Wars Heat Up

June 23rd, 2010 5 comments

kindleThe battle between eReaders got heated on Monday as Barnes & Noble and Amazon slashed the prices for the Nook and Kindle respectively. The first shot across the bow came from Barnes & Noble, which announced that the price of the 3G Nook would be trimmed down to $199, and that a new WiFi-only version of the eReader would be available for just $149. Amazon fired back later in the day when it cut the price of the Kindle to $189. All versions of the Kindle have 3G capabilities built-in, and this new low price slyly undercuts the 3G Nook by $10. Amazon’s press release also emphasized the more than 600,000 titles in the Kindle Store, which has a larger selection of books, including New York Times Bestsellers, than either the Nook or the iPad.
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